New F&B Brands and Retailers Draws Record Visitorship to Downtown East

November 2019: Downtown East has hit a record visitorship this year with some 11.5 million (including a 15% increase in occupancy rate at the 387-room D’Resort) who have  visited the revitalised resort-destination this  year, ending 31 Oct. 

Today, guests can enjoy a total of five main leisure attractions / facilities operating at Downtown East. This includes the 10,000 sq ft Hi Roller indoor skating rink, which is Singapore’s largest; Electric GoKart by Gogreen open-air race zone; the 10,000 sq ft Tayo Station, based on the South Korean animated series; and the 4-hectare Wild Wild Wet. The latest facilities aim to position Downtown East as an even more vibrant destination, while keeping prices affordable.

With the estate evolving, so has the demographics of guests who were largely residents living in the East of Singapore. 

Today, it comprises 90% Singaporeans (families, young adults and professionals) islandwide, alongside a growing number of tourists from Southeast Asia. Of which, 30% of local visitors were first-timers or who have last visited  Downtown East more than five years ago, in a straw poll conducted this year.

The growth and new visitorship are attributed to the new facilities that were introduced this year – and signature events such as Halloween Town: Yokai Festival and Songkran Music Festival. Plus, experiential activities for resort guests at D’Resort such as urban farming, and kayaking to the floating kelong nearby. 

Evelyn Loo, Director (Market Square) of Downtown East, says: “The response from our guests who have visited Downtown East have been most encouraging. We’re excited to grow our offerings even further by providing new and diverse experiences for our guests to enjoy. We will continue bringing quality and affordable attractions to Downtown East next year.”

Fans of popular Japanese thrift store Daiso JAPAN can now shop at Downtown East. Threeppy – Daiso JAPAN’s premium store – will welcome shoppers on 3 Dec. It’s also a bargain hunter’s paradise, with items priced from $5.80. 

The 7,000 sq ft store – the first to be located in the suburb – will join the new 10,000 sq ft store, MR D.I.Y.

The new additions come hot on the heels of 15 new retail / lifestyle and F&B brands that have also opened at Downtown East this year, taking up over 100,000 sq ft of space – a third of Downtown East’s E!Avenue and E!Hub’s total lettable space – bringing the total number of tenants to over 100.

The new F&B brands are Takagi Ramen, Killiney Kopitiam, Boost Juice Bars, Siam Square Mookata, OBAR Live House, King of Prawn Noodles, Sakon Thai, Taste Good, Kung Fu Tea and KOI THÉ. 

The latest offerings give visitors an even wider array of dining options, from Japanese, local, Thai to American and  Korean cuisines. The new lifestyle and retail additions are Nanyang Optical, HaveFun Karaoke, KISSA Kalm’s, Welcia BHG and Uniqlo.


Downtown East will introduce more mid to large-scale attractions in 2020 by the first half of the year. To celebrate the end of 2019, Downtown East’s day-to-night Countdown 2020 will make a splashy return on 31 Dec at three zones. Indoor venue D’Marquee will transform into a dazzling nightspot, with global DJ Brooks headlining the party.